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May 21, 2015 – Paris, France - Martell, the oldest of the great cognac Houses celebrated its landmark 300th anniversary at a glittering celebration which took place last night at the historic Palace of Versailles in France. 300 VIP guests from more than 15 countries attended the spectacular evening, including Martell’s Ambassador and Guest of Honour at the event, the internationally-acclaimed actress Diane Kruger. Other guests included Solange Knowles, Olivia Palermo, Naomie Harris and Antoine Firino Martell, one of the...

Christopher Parr, CEO and Editor of Pursuitist, is speaking at Luxury Interactive 2014 in New York, October 13-October 15, 2014. Learn more. 13:45 PM Panel Discussion: Creating Native Advertising To Build Awareness And Drive Business With content being king in the world of luxury digital marketing, you need to think of it in a new light: as part of native advertising campaigns. This panel discusses the fundamentals of successful content marketing campaigns and which channels allow for dynamic, measurable creativity by: • Creating...

Influencers event for the Los Cabo visitors and travel bureau. The top bloggers and lifestyle journalists spent a luxurious weekend in Cabo San Lucas. Pursuitist and the influencers stayed at luxurious destinations, enjoyed amazing culinary experiences, and went on stunning adventures. Content creation, shared on YouTube, Instagram, blogs and more social channels. Top 5 Luxurious Things You Must Do In Los Cabos Los Cabos offers a variety of activities, adventures and attractions for affluent travelers. From shops, trendy restaurants to stunning spas,...

Sept 5, 2011 -- Christopher Parr, CEO of Parr Interactive & Pursuitist, has been profiled in the New York Times: It’s the country club come to the Internet: Pursuitist, the website about all things high-end, is getting ready to unveil a new social layer for those who live the good life. “As we’re able to serve up a targeted audience, luxury brands love our platform,” said Parr. “Pursuitist is truly a targeted online destination for luxury advertisers to connect and engage with...

For Rowland Reading Foundation, Madison web design and social media leader Christopher Parr launched the social channels of Facebook, YouTube, Twitter, and blogs. He also debuted email communications, SEO and PPC campaigns to encourage customer engagement while generating leads and brand awareness. The company is a non-profit to improve literacy, and was founded by Pleasant Rowland after she sold American Girl to Mattel. ...

Originally published on Luxury Daily by Rachel Lamb. Experience site Pursuitist.com has officially launched and combines upscale technology, destinations, reviews and information about the luxury industry in one place for the current affluent consumer. Pursuitist is bringing the latest reviews and news about luxury brands, mobile applications, hotels and resorts and automakers to luxury consumers. To further the experience, the site has advertising opportunities for the top luxury brands. “The strategy of Pursuitist.com is to create the premiere luxury lifestyle destination for affluent...

Influencer Christopher Parr and his family were featured in Disney Park's "Let the Memories Begin" campaign, showcasing real families on TV, YouTube, social media, banner ads and more. Beyond the advertising campaign, Disney also incorporated family videos and photos into its theme parks with its "Let the Memories Begin" nighttime experiences. At Disney World in Orlando, Parr's videos and other guest photos were projected against the spires of Cinderella's Castle in the Magic Kingdom (the photo above is Christopher's daughter...

Created and produced by Christopher Parr for Sub-Zero and Wolf: The Kitchen Inspiration Web Documentary Series Trailer. Featuring the leaders in kitchen design, architects, filmed on location at the Sub-Zero and Wolf Showroom in the Architects & Designers Building in New York, NY. The WMA present this video series with the 2009 WebAward For Outstanding Achievement in Web Development. MADISON, Wis. (November 19, 2008) – As affluent consumers continue to invest in their homes, and create the kitchens of their dreams, the...

MADISON, Wis. (February 14, 2008) Americans are moving toward living greener lives. Eating habits and purchasing choices are changing and evidence now points to consumers seeking ways to create green environments in the home. Sub-Zero and Wolf’s Web sites have long provided tips and expertise in all things relating to refrigeration, cooking and kitchen design; but recently, the companies incorporated another facet to their already robust online tools, the microsite: GrowAGreenKitchen.com GrowAGreenKitchen.com was built to provide consumers, builders and...