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May 21, 2015 – Paris, France - Martell, the oldest of the great cognac Houses celebrated its landmark 300th anniversary at a glittering celebration which took place last night at the historic Palace of Versailles in France. 300 VIP guests from more than 15 countries attended the spectacular evening, including Martell’s Ambassador and Guest of Honour at the event, the internationally-acclaimed actress Diane Kruger. Other guests included Solange Knowles, Olivia Palermo, Naomie Harris and Antoine Firino Martell, one of the...

Influencers event for the launch of the new BMW 4 Series Gran Coupe. The top bloggers and auto journalists spent a luxurious weekend in Napa Valley with the BMW 4 Series Gran Coupé. Dinner at Chef Thomas Keller’s The French Laundry, called “the best restaurant in the world, period” by Anthony Bourdain. Pursuitist and the influencers stayed at the luxurious Bardessono, dubbed the “Greenest Luxury Hotel.” Content creation, shared on YouTube, Instagram, blogs and more social channels. ...

Influencer and marketing leader Christopher Parr has been named one of the top 10 best luxury travel bloggers for 2014, chosen by readers of USA TODAY and 10Best. We’re honored to be in such great company with our friends at JustLuxe, Roxanne Genier of LuxeInACity, Kim-Marie Evans, Ana Silva O’Reilly and many more. A panel of experts picked 20 initial nominees, and then the top 10 Best Luxury Travel Bloggers winners for 2014 were then determined by popular vote. The winners...

Christopher Parr, CEO and Editor of Pursuitist, is speaking at Luxury Interactive 2014 in New York, October 13-October 15, 2014. Learn more. 13:45 PM Panel Discussion: Creating Native Advertising To Build Awareness And Drive Business With content being king in the world of luxury digital marketing, you need to think of it in a new light: as part of native advertising campaigns. This panel discusses the fundamentals of successful content marketing campaigns and which channels allow for dynamic, measurable creativity by: • Creating...

Influencers event for the Los Cabo visitors and travel bureau. The top bloggers and lifestyle journalists spent a luxurious weekend in Cabo San Lucas. Pursuitist and the influencers stayed at luxurious destinations, enjoyed amazing culinary experiences, and went on stunning adventures. Content creation, shared on YouTube, Instagram, blogs and more social channels. Top 5 Luxurious Things You Must Do In Los Cabos Los Cabos offers a variety of activities, adventures and attractions for affluent travelers. From shops, trendy restaurants to stunning spas,...

Parr Interactive Founder & CEO Christopher Parr is the cover story in the latest issue of the Milwaukee Journal Sentinel's Business Section. Interviewed by Journal Sentinel journalist Rick Romell, Christopher talks about his pioneering work on the Internet and the future with Pursuitist: "He's a former marketing executive at Sub-Zero/Wolf, a Madison-based maker of high-end kitchen equipment. In the '90s, he created an award-winning humor website, and he has developed online strategies for a number of Wisconsin firms." -- read more...

Sept 5, 2011 -- Christopher Parr, CEO of Parr Interactive & Pursuitist, has been profiled in the New York Times: It’s the country club come to the Internet: Pursuitist, the website about all things high-end, is getting ready to unveil a new social layer for those who live the good life. “As we’re able to serve up a targeted audience, luxury brands love our platform,” said Parr. “Pursuitist is truly a targeted online destination for luxury advertisers to connect and engage with...

For Rowland Reading Foundation, Madison web design and social media leader Christopher Parr launched the social channels of Facebook, YouTube, Twitter, and blogs. He also debuted email communications, SEO and PPC campaigns to encourage customer engagement while generating leads and brand awareness. The company is a non-profit to improve literacy, and was founded by Pleasant Rowland after she sold American Girl to Mattel. ...

Originally published on Luxury Daily by Rachel Lamb. Experience site Pursuitist.com has officially launched and combines upscale technology, destinations, reviews and information about the luxury industry in one place for the current affluent consumer. Pursuitist is bringing the latest reviews and news about luxury brands, mobile applications, hotels and resorts and automakers to luxury consumers. To further the experience, the site has advertising opportunities for the top luxury brands. “The strategy of Pursuitist.com is to create the premiere luxury lifestyle destination for affluent...

Influencer Christopher Parr and his family were featured in Disney Park's "Let the Memories Begin" campaign, showcasing real families on TV, YouTube, social media, banner ads and more. Beyond the advertising campaign, Disney also incorporated family videos and photos into its theme parks with its "Let the Memories Begin" nighttime experiences. At Disney World in Orlando, Parr's videos and other guest photos were projected against the spires of Cinderella's Castle in the Magic Kingdom (the photo above is Christopher's daughter...