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The Latest From Parr Interactive and Pursuitist
Posted on January 17, 2014
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Pursuitist was invited to promote the inaugural Harry Potter Celebration at The Wizarding World of Harry Potter, Universal Orlando. Featuring interactive experiences to appearances by Harry Potter cast members (we hung with Luna Lovegood!) and more, this was a magical event of unforgettable fun for all ages, inspired by the world of J.K. Rowling. Below is Pursuitist’s video review and tour of The Wizarding World of Harry Potter at Universal Studios in Orlando, Florida. My daughter takes us on a personal...

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Posted on December 17, 2013
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Official news Times Internet (TIL) has entered into a strategic partnership with US-based Pursuitist.com to launch the Indian edition (http://pursuitist.in) of the site. Pursuitist is a luxury website featuring the latest reviews and news about luxury brands, automakers, hotels and resorts, fashion and technology for affluent readers. Through this partnership, Times Internet will manage and create a localised site (Pursuitist.in) that combines Pursuitist editorial with content specific to the expanding Indian market. As part of the collaboration, Times Internet will have exclusive rights to...

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Posted on July 16, 2013
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Pursuitist - the premiere luxury lifestyle blog online at http://pursuitist.com - has unveiled an exciting new HD design. Featuring a responsive web site design that is viewable on all devices, from desktop computers to tablets and smartphones, the new site also showcases large photography and lush imagery. "As a curated list of the good things in life, featuring acclaimed writers sharing their favorite travel destinations, restaurants, experiences and luxury brands, we have created a new and improved destination," said Christopher Parr,...

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Posted on August 18, 2012
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Parr Interactive, the award-winning Madison web design company, has helped TDS (the seventh largest local exchange telephone company in the U.S and a growing force in the cable industry) expand their social media channels with the creation and hosting of two TDS corporate blogs. The TDS journalists create unique content on two distinct blogs that are shared on LinkedIn, Facebook, Twitter and TDS’s core corporate websites. The TDS bloggers develop original articles to engage customers and prospects, while improving their...

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Posted on January 1, 2012
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Pursuitist has launched an influencers campaign with the leading technology bloggers and journalists. Created in partnership with Intel, the Pursuitist (and other leading bloggers) unboxes the ultra-sleek new Intel-inspired Ultrabook. Genuine brand association with millennial influencers with social endorsements. Showcased on Intel's YouTube channel. ...

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Posted on September 5, 2011
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Sept 5, 2011 -- Christopher Parr, CEO of Parr Interactive & Pursuitist, has been profiled in the New York Times: It’s the country club come to the Internet: Pursuitist, the website about all things high-end, is getting ready to unveil a new social layer for those who live the good life. “As we’re able to serve up a targeted audience, luxury brands love our platform,” said Parr. “Pursuitist is truly a targeted online destination for luxury advertisers to connect and engage with...

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Posted on September 1, 2011
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For Rowland Reading Foundation, Madison web design and social media leader Christopher Parr launched the social channels of Facebook, YouTube, Twitter, and blogs. He also debuted email communications, SEO and PPC campaigns to encourage customer engagement while generating leads and brand awareness. The company is a non-profit to improve literacy, and was founded by Pleasant Rowland after she sold American Girl to Mattel. ...

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Posted on July 16, 2011
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Originally published on Luxury Daily by Rachel Lamb. Experience site Pursuitist.com has officially launched and combines upscale technology, destinations, reviews and information about the luxury industry in one place for the current affluent consumer. Pursuitist is bringing the latest reviews and news about luxury brands, mobile applications, hotels and resorts and automakers to luxury consumers. To further the experience, the site has advertising opportunities for the top luxury brands. “The strategy of Pursuitist.com is to create the premiere luxury lifestyle destination for affluent...

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Posted on November 1, 2010
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Influencer Christopher Parr and his family were featured in Disney Park's "Let the Memories Begin" campaign, showcasing real families on TV, YouTube, social media, banner ads and more. Beyond the advertising campaign, Disney also incorporated family videos and photos into its theme parks with its "Let the Memories Begin" nighttime experiences. At Disney World in Orlando, Parr's videos and other guest photos were projected against the spires of Cinderella's Castle in the Magic Kingdom (the photo above is Christopher's daughter...

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About Parr Interactive

Digital Agency. Content Creators. Brand Builders.

Parr Interactive launched the award-winning creative and strategic studio based in Madison, Wisconsin. The Madison web design firm has been named one of the “Best Wisconsin Web Design Companies” by the Web Marketing Association, AdWeek and AdAge. Since then, Parr Interactive has worked with big brands and small start-ups world-wide. We are award-winning digital marketing pioneers. Leaders in web design & strategy, social media marketing, viral videos, user experience design and usability research, brand identity, web publishing, online marketing and engagement. We design and develop websites, create content and grow brands.

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