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Posted on May 13, 2021

Christopher Parr produced, wrote and hosted his Travel Tuesday segment on Live at 4 CBS on WISC-TV. The popular travel segment was created in partnership with Pursuitist and WISC-TV, working with brands on b-roll video or utilizing video assets created by Parr Interactive. Christopher also worked with the PR teams at Disney, Four Seasons, Hyatt and more on story ideas and obtaining video assets. In this Travel Tuesday segment, Pursuitist’s award-winning travel editor Christopher Parr visited Live at 4 CBS...

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Posted on July 16, 2017

From a new website, social media management, video, branding, logo and more, Parr Interactive has launched a new site for Women’s Health. In addition to the new site, features include a new forum, an a-to-z health directory, updated branding and new videos featuring Emmy Fink (the team at Parr wrote, filmed and edited the YouTube series). Project Details. ...

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Posted on May 13, 2021

Influencers event for the debut of the new Lexus Yacht. The top bloggers and auto-focused journalists spent an adventurous week in sunny Boca Raton, including a special appearance by A-Rod. Content creation, shared on YouTube, Instagram, blogs and more social channels....

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Posted on July 15, 2017

Created and produced by Christopher Parr for Sub-Zero and Wolf: The Kitchen Inspiration Web Documentary Series Trailer. Featuring the leaders in kitchen design, architects, filmed on location at the Sub-Zero and Wolf Showroom in the Architects & Designers Building in New York, NY. The WMA present this video series with the 2009 WebAward For Outstanding Achievement in Web Development. The web series featured 10 leading kitchen designers and architects sharing their perspectives on such topics as green design, new trends, personal areas...

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Posted on August 23, 2018

Parr Interactive launched the very first website for Sub-Zero in 1997. From there, Christopher Parr helped launch and define the Wolf Appliance brand online, in brochures, on TV and at showrooms world-wide....

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Posted on July 13, 2018

Christopher Parr directed the UX, information architecture and design of an innovative mini-site with Nest, developed in partnership with AmFam. Working with the Nest team at Google and the Innovation team at AmFam, Christopher guided the complex project which was integrated with account information from Nest and policy account information from American Family Insurance. The Nest mini-site was launched in connection with a large PR and media push from Google and AmFam....

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Posted on July 19, 2017

Influencer Christopher Parr and his family were featured in Disney Park's "Let the Memories Begin" campaign, showcasing real families on TV, YouTube, social media, banner ads and more. Beyond the advertising campaign, Disney also incorporated family videos and photos into its theme parks with its "Let the Memories Begin" nighttime experiences. At Disney World in Orlando, Parr's videos and other guest photos were projected against the spires of Cinderella's Castle in the Magic Kingdom (the top photo on the left...

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Posted on July 17, 2017

The first Pursuitist produced video provides a quick overview of Monterey Car Week and all the spectacular events that lead up to and conclude with the Concours d'Elegance at Pebble Beach. Content shared on social channels, blogs, and more. In the second video, Pursuitist helped the BMW i8 go viral. If you're interested in keeping a low profile, the BMW i8 may not be your car, as Pursuitist found out driving the car this weekend during the Pebble Beach Concours d'Elegance...

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About Parr Interactive

Digital Agency. Content Creators. Brand Builders.

Parr Interactive launched the award-winning creative and strategic studio based in Madison, Wisconsin. The Madison web design firm has been named one of the “Best Wisconsin Web Design Companies” by the Web Marketing Association, AdWeek and AdAge. Since then, Parr Interactive has worked with big brands and small start-ups world-wide. We are award-winning digital marketing pioneers. Leaders in web design & strategy, social media marketing, viral videos, user experience design and usability research, brand identity, web publishing, online marketing and engagement. We design and develop websites, create content and grow brands.

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