Social media content creation for Lexus. Journalist's Christopher Parr's hands-on review: a weekend with the Lexus GX 460, a tough and luxurious SUV with the latest technology. Blog post on Pursuitist, with videos and articles shared on Facebook, Twitter and Instagram....
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A Parr Interactive video produced for Pursuitist, with over 2,500,000 views! Learn how to make perfect, restaurant quality steaks at home. Restaurant chef secrets are revealed in this how-to segment that teaches you how to make the best steaks. Featuring Lobel's Steaks of NYC and wine from Robert Mondavi of Napa Valley, enjoy an easy culinary creation for a gourmet meal at home. ...
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For Rowland Reading Foundation, Christopher Parr launched the social channels of Facebook, YouTube, Twitter, and blogs. He also debuted email communications, SEO and PPC campaigns to encourage customer engagement while generating leads and brand awareness. The company is a non-profit to improve literacy, and was founded by Pleasant Rowland after she sold American Girl to Mattel....
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Christopher Parr went to HGTV with one mission -- the HGTV Dream Kitchen needs to have Sub-Zero and Wolf Appliances. From that relationship, Christopher was instrumental in driving the partnership between HGTV and Sub-Zero and Wolf.From 2001 to 2011, Christopher managed the cross platform integrated of Sub-Zero and Wolf appliances in the physical HGTV Dream Home, the HGTV Dream Home on-air special and other video creation, spotlight on the HGTV website, emails, banner ads and lead generation. "When you're looking...
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Influencers event for the 300th anniversary of Martell Cognac. The top bloggers and journalists visit Cognac, France and the Palace of Versailles. Content creation, shared on YouTube, Instagram, blogs and more social channels. Martell, the oldest of the great cognac houses, celebrated its landmark 300th anniversary at a glittering celebration which took place at the historic Palace of Versailles in France. 300 VIP guests from more than 15 countries attended the spectacular evening, including Martell’s Ambassador and Guest of Honour at...
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Pursuitist influencers campaign with the leading technology bloggers and journalists. Created in partnership with Intel, the Pursuitist unboxes the ultra-sleek new Intel-inspired Ultrabook. Genuine brand association with millennial influencers with social endorsements....
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Christopher Parr managed product placement for Sub-Zero and Wolf, where he worked with Hollywood set decorators and designs to integrate Sub-Zero and Wolf products in movies and TV shows, from Something's Gotta Give, Modern Family, Ellen, Martha Stewart, HGTV and much more....
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Influencers event for the Adventures By Disney's new Costa Rica experience for families. ...
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Since 2012, Parr Interactive has helped TDS (the seventh largest local exchange telephone company in the U.S and a growing force in the cable industry) expand their social media channels with the creation and hosting of three TDS corporate blogs. The TDS journalists create unique content on three distinct blogs that are shared on LinkedIn, Facebook, Twitter and TDS's core corporate websites. The TDS bloggers develop original articles to engage customers and prospects, while improving their SEO ranking within Google....
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