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The Latest From Parr Interactive and Pursuitist
Posted on January 28, 2019
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Christopher Parr of Parr Interactive wrote the following article “Beyond Branding” for Corporate Report Magazine in November 2001, talking to the top marketing leaders and digital agencies in Madison, Wisconsin. He recently rediscovered the article — and is publishing it as a 10 year retrospective on online marketing. Has much changed and improved or are we heading toward another dot-com bust? Beyond Branding Billion dollar lessons can be learned by the recent online failures. With the demise of “successful” brands, like...

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Posted on January 10, 2019
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Award-winning web design and marketing firm Parr Interactive - online at https://parrinteractive.com - is celebrating their 20th year in Madison, Wisconsin. Christopher Parr, CEO of Parr Interactive, has collaborated with many prominent brands over the last 20 years, including Adobe, Intel, Sub-Zero and Wolf, BMW, Marvel Studios, Disney, American Family Insurance, TDS, HGTV, Nest, Rayovac, Musicnotes, Insinkerator, and John Deere. In 2010, Parr founded the travel and leisure website Pursuitist - online at https://pursuitist.com - and he is a frequent contributor...

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Posted on January 1, 2019
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Christopher Parr of Parr Interactive wrote the following article for Madison Magazine in 2001, defining the top 10 things, the secrets, you really need to know when creating a successful corporate or small business web site. He recently rediscovered the article — and is publishing it as a 10 year retrospective on online marketing and web design. Before Facebook, Twitter and Klout, revisit 2001: Creating a web presence? Madison, Wisconsin-based web designer and marketer Christopher Parr offers the inside scoop on...

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Posted on November 10, 2018
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Christopher Parr, CEO of Parr Interactive, an award-winning Madison-based web design and marketing firm, was invited to visit the iconic Lambeau Field in Green Bay, Wisconsin. Christopher toured the legendary home of the Super Bowl winning Green Bay Packers -- from the field to the rooftop! More to come on our collaboration with the green and gold. Award-winning web design and marketing firm Parr Interactive – online at https://parrinteractive.com – is celebrating their 20th year in Madison, Wisconsin. The Madison web design...

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Posted on October 20, 2018
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Influencer and marketing leader Christopher Parr has been named one of the top 10 best luxury travel bloggers, chosen by readers of USA TODAY and 10Best. We’re honored to be in such great company with our friends at JustLuxe, Roxanne Genier of LuxeInACity, Kim-Marie Evans, Ana Silva O’Reilly and many more. A panel of experts picked 20 initial nominees, and then the top 10 Best Luxury Travel Bloggers winners for 2014 were then determined by popular vote. The winners are as...

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Posted on October 3, 2018
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After being acquired by TDS, Parr Interactive designed and launched a new site for Merrimac Communications. Merrimac Communications: your local cable company for the Merrimac Area offering Internet, cable TV, and phone service. Recently purchased by TDS, Merrimac is working to improve the products and services offered to customers. ...

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Posted on May 16, 2018
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AskMen, the leading men's website, has named Christopher Parr as “One of the 6 Coolest Men in Fashion…” Christopher Parr might be described as the renaissance man of luxury fashion. An award-winning luxury marketer, writer, web-publishing pioneer, and go-to speaker at luxury and interactive marketing conferences, the man stays busy. Presently CEO and chief editor at Pursuitist, Parr launched the site as a curated list of all the good things in life. He recruits contributors from Forbes, Mashable, TechCrunch, Glamour, Saveur,...

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Posted on February 26, 2018
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From a new website, social media management, video, branding, logo and more, Parr Interactive launched a new site for Women’s Health -- online at https://womenshealth.com In addition to the new site, features include a new forum, an a-to-z health directory, updated branding and new videos featuring Emmy Fink (the team at Parr wrote, filmed and edited the YouTube series). In 1995, Christopher Parr launched the award-winning creative and strategic studio based in Madison, Wisconsin. The Madison web design firm has been named...

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Posted on February 20, 2018
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Influencers event for the Qatar visitors and travel bureau. Lead by Christopher Parr, the top bloggers and lifestyle journalists spent a luxurious weekend in Qatar. Pursuitist and the influencers stayed at luxurious destinations, enjoyed amazing culinary experiences, and went on stunning adventures. Content creation, shared on YouTube, Instagram, blogs and more social channels. ...

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Posted on February 16, 2018
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Originally published on Pursuitist: Christopher Parr of Pursuitist was invited to Amsterdam in celebration of King’s Day – the biggest party in the Dutch calendar and one of Europe’s biggest celebrations. We were a guest of Ketel One, the iconic vodka brand, which has been voted the ‘Best Selling Vodka’ and ‘Most Trending Vodka’ of 2016 in the ‘The World’s 50 Best Bars Brand Report’, by Drinks International. With over 300 years of Nolet distilling expertise, Ketel One has become the...

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About Parr Interactive

Digital Agency. Content Creators. Brand Builders.

Parr Interactive launched the award-winning creative and strategic studio based in Madison, Wisconsin. The Madison web design firm has been named one of the “Best Wisconsin Web Design Companies” by the Web Marketing Association, AdWeek and AdAge. Since then, Parr Interactive has worked with big brands and small start-ups world-wide. We are award-winning digital marketing pioneers. Leaders in web design & strategy, social media marketing, viral videos, user experience design and usability research, brand identity, web publishing, online marketing and engagement. We design and develop websites, create content and grow brands.

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