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Posted on May 16, 2018
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AskMen, the leading men's website, has named Christopher Parr as “One of the 6 Coolest Men in Fashion…” Christopher Parr might be described as the renaissance man of luxury fashion. An award-winning luxury marketer, writer, web-publishing pioneer, and go-to speaker at luxury and interactive marketing conferences, the man stays busy. Presently CEO and chief editor at Pursuitist, Parr launched the site as a curated list of all the good things in life. He recruits contributors from Forbes, Mashable, TechCrunch, Glamour, Saveur,...

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Posted on February 20, 2018
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Influencers event for the Qatar visitors and travel bureau. Lead by Christopher Parr, the top bloggers and lifestyle journalists spent a luxurious weekend in Qatar. Pursuitist and the influencers stayed at luxurious destinations, enjoyed amazing culinary experiences, and went on stunning adventures. Content creation, shared on YouTube, Instagram, blogs and more social channels. ...

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Posted on January 17, 2018
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Social media content creation for Lexus. Influencer Christopher Parr’s hands-on review: a weekend with the Lexus GX 460, a tough and luxurious SUV with the latest technology. Blog post on Pursuitist, with videos and articles shared on Facebook, Twitter and Instagram. ...

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Posted on November 8, 2017
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Influencers event for the launch of the new BMW 4 Series Gran Coupe. The top bloggers and auto journalists spent a luxurious weekend in Napa Valley with the BMW 4 Series Gran Coupé. Dinner at Chef Thomas Keller’s The French Laundry, called “the best restaurant in the world, period” by Anthony Bourdain. Pursuitist and the influencers stayed at the luxurious Bardessono, dubbed the “Greenest Luxury Hotel.” Content creation, shared on YouTube, Instagram, blogs and more social channels. ...

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Posted on August 17, 2017
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Christopher Parr of Pursuitist and Parr Interactive presents at Social Media Breakfast Madison: Be A Chief Content Officer with Your Social Media. Christopher Parr is the Founder and Editor-in-Chief for Pursuitist, the leading travel and leisure blog with over 725K Facebook fans. The site engages and interacts with the top luxury brands, from Ritz-Carlton, Marc Jacobs, Gucci, Four Seasons Hotels, Robert Mondavi and more. Parr shares his content-focused strategy to captivate readers with wildly compelling content that drives traffic and...

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Posted on June 29, 2017
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This weekend in sunny Bermuda, exciting news was unveiled at the America’s Cup Village for discerning admirers of wine and sailing. Marking the debut of Mouton Cadet as the Official Wine of the 35th America’s Cup, yacht racing’s most thrilling event, Philippe Sereys de Rothschild and Sir Russell Coutts celebrate the new relations between the famous Bordeaux brand and the 35th America’s Cup. A perfect match. Influencer Christopher Parr was invited to Bermuda and met with Team Oracle and America's Cup...

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Posted on February 25, 2017
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Parr Interactive Founder & CEO Christopher Parr is the cover story in the latest issue of the Milwaukee Journal Sentinel's Business Section. Interviewed by Journal Sentinel journalist Rick Romell, Christopher talks about his pioneering work on the Internet and the future with Pursuitist: "He's a former marketing executive at Sub-Zero/Wolf, a Madison-based maker of high-end kitchen equipment. In the '90s, he created an award-winning humor website, and he has developed online strategies for a number of Wisconsin firms." -- read more...

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Posted on October 12, 2016
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Christopher Parr, the Founder and Editor-in-Chief for Pursuitist, is speaking at the Social Influencers Travel Summit in Atlanta, October 12-15, 2016. Christopher will be sharing ways to engage readers, excite audiences and increase your online presence. See you in Atlanta! Learn more. What is SITSUM: SITSum, the Social Influencers Travel Summit, is an exclusive, invitation-only event bringing together individuals with a strong social media or blog presence for a weekend of workshops and adventure. Top national influencers on Facebook, Twitter, Pinterest, Instagram...

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Posted on July 16, 2016
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Originally interviewed by Lauren Proctor for Halogen: Award-winning online luxury marketing professional Christopher Parr takes a few minutes to tell Halogen about luxury, influence, and his latest project, Pursuitist. Keep reading for Can you talk a little bit about where you got the idea to start Pursuitist.com? The idea of Pursuitist.com was to create a travel, style and leisure destination for affluent consumers. For readers pursuing amazing fashion brands, hotels, restaurants, gadgets, experiences, and autos – Pursuitist is a destination site that...

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Posted on March 20, 2016
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Influencers event for the Aruba visitors and travel bureau. The top bloggers and lifestyle journalists spent a luxurious weekend in Aruba. Pursuitist and the influencers stayed at luxurious destinations, enjoyed amazing culinary experiences, and went on stunning adventures. Content creation, shared on YouTube, Instagram, blogs and more social channels. Aruba, the adventurous Dutch Caribbean island off the coast of Venezuela, has dry, sunny weather, blond beaches and gentle surf. Located outside the hurricane belt, Aruba enjoys more sunny days than any other Caribbean island....

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About Parr Interactive

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Parr Interactive launched the award-winning creative and strategic studio based in Madison, Wisconsin. The Madison web design firm has been named one of the “Best Wisconsin Web Design Companies” by the Web Marketing Association, AdWeek and AdAge. Since then, Parr Interactive has worked with big brands and small start-ups world-wide. We are award-winning digital marketing pioneers. Leaders in web design & strategy, social media marketing, viral videos, user experience design and usability research, brand identity, web publishing, online marketing and engagement. We design and develop websites, create content and grow brands.

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