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Posted on July 13, 2018

Christopher Parr directed the UX, information architecture and design of an innovative mini-site with Nest, developed in partnership with AmFam. Working with the Nest team at Google and the Innovation team at AmFam, Christopher guided the complex project which was integrated with account information from Nest and policy account information from American Family Insurance. The Nest mini-site was launched in connection with a large PR and media push from Google and AmFam....

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Posted on July 14, 2017

Christopher Parr went to HGTV with one mission -- the HGTV Dream Kitchen needs to have Sub-Zero and Wolf Appliances. From that relationship, Christopher was instrumental in driving the partnership between HGTV and Sub-Zero and Wolf.From 2001 to 2011, Christopher managed the cross platform integrated of Sub-Zero and Wolf appliances in the physical HGTV Dream Home, the HGTV Dream Home on-air special and other video creation, spotlight on the HGTV website, emails, banner ads and lead generation. "When you're looking...

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Parr Interactive launched the award-winning creative and strategic studio based in Madison, Wisconsin. The Madison web design firm has been named one of the “Best Wisconsin Web Design Companies” by the Web Marketing Association, AdWeek and AdAge. Since then, Parr Interactive has worked with big brands and small start-ups world-wide. We are award-winning digital marketing pioneers. Leaders in web design & strategy, social media marketing, viral videos, user experience design and usability research, brand identity, web publishing, online marketing and engagement. We design and develop websites, create content and grow brands.

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