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From “the Vault” — this is what our project for looked like in 2000!

Parr Interactive helped launch the very first website for in 2000, an ecommerce company based in Madison, Wisconsin providing digital sheet music and traditional music books. Parr assisted the publisher with branding, style, development, prototyping, UX focus-groups, messaging, email and PR. After Parr launched the Musicnotes brand, the innovative company has continued to be a leader in the digital sheet music industry.

“Christopher gave shape to a new product/service category. As a customer experience expert, he successfully translated a technical capability to a customer-friendly service.” – Patricia Joseph, former Musicnotes CEO.




ecommerce, Madison, Musicnotes