Christopher Parr lead a cross-functional team of web user experience design and development professionals department at American Family Insurance, working closely with AmFam Marketing to create digital solutions, including the redesign of the award-winning Amfam.com, a new Loyalty program, campaign landing pages and email design.

Christopher also designed and lead American Family Insurance innovative projects in collaboration with Nest, Ring and Amazon.

The corporate website for American Family Insurance, www.amfam.com, was selected as a Canopus (First Place) award winner in the 2017 Vega Digital Awards competition for best user experience.